Yaga South Africa, Kenya, Estonia2024-25Yaga is a fast-growing marketplace app (1.1million users). A user-centred platform for buying and selling pre-owned items — the app is an industry-leader in South Africa. I’ve been working with Yaga for over a year now as a graphic designer and collaborative brand consultant, developing and elevating their visual identity, introducing typefaces, typographic and graphical design systems, image sourcing and illustrating, and applying these enhancements through various integrated campaigns.
Yaga SA2025Inner-city Ambassador-led static billboard campaign across Western Cape and Gauteng. For this project I was supplied photography and content to format across 98 billboard renders.
Yaga SA2025Always-on buyer/seller focussed digital campaigns for leading marketplace app in South Africa running across socials and display.
Yaga SA2024Animated inner-city billboards in Cape Town.
Yaga SA2024Offline student campaign for leading South African marketplace app.